External Communications Specialist at AdventHealth

Date Posted: 11/16/2021

Media

Job Snapshot

  • Job Schedule
    Full-Time
  • Date Posted:
    11/16/2021
  • Job ID:
    21030470
  • Job Family
    Marketing & Communications
  • Shift
    1 - Day

Job Description


Description

Location Address: Altamonte Springs, FL

Top Reasons To Work At AdventHealth Corporate

  • Great benefits
  • Immediate Health Insurance Coverage
  • Career growth and advancement potential

Work Hours/Shift:

  • Full-Time, Monday – Friday

You Will Be Responsible For:

CONTENT DEVELOPMENT

  • Develops compelling stories, articles, press releases, messages and graphics that align with AdventHealth’s culture, mission, and business objectives for use on various channels
  • Serves as a liaison to AdventHealth departments in the curation of ideas, content, stories, and articles
  • Prepares and disseminates templates and toolkits to AdventHealth locations across the country for shared storytelling opportunities
  • Fosters relationships with local communication teams and engages in regular correspondence to share and amplify content
  • Ensures adherence to style guidelines and brand consistency in all content

MEDIA AND PUBLICITY

  • Researches and prepares summary documents for interview and speaking opportunities 
  • Identifies and coordinates AdventHealth submissions for lists, awards, recognitions, and accolades 
  • Develops and maintains editorial calendars for media and thought leadership opportunities
  • Identifies and researches topics, trends, media outlets and reporters that are relevant to AdventHealth’s interests

MONITORING AND ANALYTICS

  • Utilizes media monitoring and distribution platform to disseminate press releases and target relevant media outlets
  • Tracks media stories and ascertains data (impressions)
  • Pulls reports, compiles data, and develops news summaries
  • Monitors facility websites, intranet pages and social channels and repurposes relevant content

SPECIAL PROJECTS

  • Serves as beat reporter for Story Bureau, a collaborative story development process
  • Assists with various corporate events
  • Performs special assignments as requested by supervisor
Qualifications

What You Will Need:

  • Bachelor’s degree in public relations, journalism, marketing, or communications 
  • Minimum 2-3 years of experience in communications, marketing, or media/public relations
  • Professional writing portfolio required (press releases, articles, social media content, pitches, newsletters, etc.)  

KNOWLEDGE AND SKILLS REQUIRED:

  • Strong writing and editorial skills
  • Expert proficiency in Microsoft Office Suite
  • Excellent communication skills (verbal and written)
  • Excellent organization and project management skills
  • Understanding of social media vernacular and trends
  • Understanding of Associated Press style writing
  • Understanding of media and public relations

Job Summary:

This position will be responsible for a wide variety of communications and public relations tasks. This individual will draft and disseminate content, support the implementation of communication strategies, coordinate projects, conduct research and monitor media topics, trends, and outlets. Among their other duties are writing, editing, coordinating, and updating communication collaterals for various initiatives and client requests. This person will also be an active member at Communications Department events.


This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances.

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