Job Snapshot

  • Job Schedule
    Full-Time
  • Date Posted:
    2/1/2021
  • Job ID:
    21002725
  • Job Family
    Marketing & Communications
  • Travel
    No
  • Shift
    1 - Day

Job Description


Description

Location Address: Altamonte Springs, Florida 32714

Top Reasons To Work At AdventHealth Corporate

  • Great benefits
  • Immediate Health Insurance Coverage
  • Career growth and advancement potential

Work Hours/Shift:

  • Full-Time, Monday – Friday

You Will Be Responsible For:

  • Responsible for supporting and executing the strategic vision of the Executive Director of Digital Brand and Content Strategy and Director of Digital Content.
  • Manage content-related metrics to measure the effectiveness of content solutions including: ROI, content/brand integrity, content accuracy and relevance, efficiencies gained in content lifecycle improvements.
  • Collaborate on the implementation and maintenance of editorial calendars
  • Provide content strategy recommendations based on information through content analysis, site audits, competitive assessments, focus group testing, and metrics.
  • Plan, write, edit, test and improve content. Approve content from other digital content staff.
  • Manage and elevate content agencies and freelance writers, including, training, mentoring, and supervision.
  • Work with departments across the organization to discover creative content solutions to business challenges.
  • Demonstrate and advise others on digital storytelling best practices.
  • Manage content inventories, audits, analyses, and migrations across multiple digital platforms.
  • Increase website traffic by producing content that ranks and converts.
  • Display high competency in project management, working in a fast-paced and complex environment, execution of large projects, and working under multiple and competing deadlines.
  • Monitor and update the status of content jobs assigned on a daily basis and communicate progress to leadership.
  • Perform ongoing analyses, message mapping, content audits, etc. to drive strategic recommendations.
  • Guide digital content staff in delivering strategic online content for websites, blogs, email marketing, social media, video scripts, campaign collateral, etc.
  • Drive workflows for content lifecycle processes that include: content creation, review and approval cycles, localization models, content publishing, content analysis and content optimization and/or content archival
Qualifications

What You Will Need:

  • Bachelor’s degree in Marketing, Business, Communications, English or related field and 5 years of experience.
  • Excellent customer services skills, and the ability to build rapport and relationships across team members, markets, customers/patients and vendors.

Job Summary:

The Content Manager is responsible for the development, management, and evaluation of strategic, multichannel content that educates and engages consumers. This position reports to the Director of Content and supervises digital content staff.


This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances.

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